Partnership empowers Elavon merchants to respond to digital shifts in how consumers find, research, and interact with local businesses
Womply, the leader in front office software for small- and medium-sized businesses (SMBs), today announced it has partnered with Elavon, a global payments provider and subsidiary of U.S. Bancorp (NYSE: USB), to launch a web-based solution that helps merchants attract, retain and engage with customers with real-time insight into their business.
In recent years, small businesses have adopted technology at an unprecedented rate, thanks in part to an expanding menu of value-added products and services offered through payment processors. According to research from Techaisle, 94 percent of small businesses now use software-as-a-service (SaaS), up from just 27 percent in 2011. With Womply, Elavon is able to go beyond traditional payment processing to help merchants grow their businesses online by providing services and business insights anytime and anywhere.
“Elavon supports merchants all over the world to stay competitive in the rapidly changing environment; much of which is driven by consumers’ behaviors and buying preferences,” said Guy Harris, president, North America and Global Revenue, Elavon. “Today, even sole brick-and-mortar businesses need an online presence to attract, retain and engage customers. Our partnership with Womply further shows our commitment to digital commerce and will help our merchants quickly and easily adapt to changes in the marketplace.”
The solution is powered by Elavon’s Payments Insider, an interactive customer portal, where merchants can view their statements, sales and funding activity, manage supply orders and more. The portal also arms them with industry news and alerts including valuable security and compliance information, and provides a secure communication channel to contact Elavon and provide feedback.
“Until recently, small businesses were completely forgotten as Silicon Valley spent decades helping large companies get a competitive edge through technology,” says Cory Capoccia, president of Womply. “We’re thrilled to partner with Elavon, one of the industry’s top payment processors, to help level the playing field for small businesses.”
With Elavon and Womply, merchants can:
- Boost their online business reputation to attract more customers via local search. Merchants can see all their reviews in one place, automate responses, and encourage happy customers to share their feedback privately and publicly on sites like Yelp, Google, Facebook and TripAdvisor.
- Engage their customers to increase highly valuable return visits. The platform automatically creates a complete customer directory, appends contact information, and sends timely, targeted marketing campaigns to prompt repeat business.
- Monitor their business to know where they stand in relation to competitor and market trends. Merchants can see daily and historical sales trends for their business, compare against similar businesses nearby, and easily see consumer spending patterns locally.
ABOUT WOMPLY
Womply is a software-as-a-service (SaaS) provider to small businesses and one of the fastest growing software companies in America. Our mission is to help small businesses thrive in a digital world. Every day we serve more than 100,000 small businesses across 400+ business verticals, in every corner of America. To learn more, visit http://www.womply.com or email info@womply.com.
Notes to editors
About Elavon
Elavon is a leading global payments company with more than 4,300 employees and operations in 10 countries. A subsidiary of U.S. Bancorp (NYSE:USB), Elavon provides businesses with the technology needed to accept payments from customers, whether they are shopping in stores, at home or on the go. Its platform is distinctive in that it is common across countries, making it easier for businesses to get their payment system up and running quickly and securely.
Elavon Financial Services DAC, trading as Elavon Merchant Services, is regulated by the Central Bank of Ireland and the Prudential Regulation Authority and subject to limited regulation by the Financial Conduct Authority and Prudential Regulation Authority. Details about the extent of our authorization and regulation by the Prudential Regulation Authority, and regulation by the Financial Conduct Authority are available from us on request.
About U.S. Bank
U.S. Bancorp, with 74,000 employees and $488 billion in assets as of September 30, 2019, is the parent company of U.S. Bank National Association, the fifth-largest commercial bank in the United States. The Minneapolis-based bank blends its relationship teams, branches and ATM network with mobile and online tools that allow customers to bank how, when and where they prefer. U.S. Bank is committed to serving its millions of retail, business, wealth management, payment, commercial and corporate, and investment services customers across the country and around the world as a trusted financial partner, a commitment recognized by the Ethisphere Institute naming the bank a 2019 World’s Most Ethical Company. Visit U.S. Bank online or follow on social media to stay up to date with company news.
Visit U.S. Bank and Elavon online or follow on social media to stay up to date with company news.
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Contact:
Teri Charest, Public Affairs and Corporate Communications